how their 'Personally Identifiable Information' (PII) is being used online. PII, as described in US
privacy law and information security, is information that can be used on its own or with other
information to identify, contact, or locate a single person, or to identify an individual in context.
otherwise handle your Personally Identifiable Information in accordance with our website.
What personal information do we collect from the people that visit our blog,
website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter
your name, email address, mailing address, phone number or other details to help you with your
When do we collect information?
We collect information from you when you register on our site or enter information on
How do we use your information?
We may use the information we collect from you when you register, make a purchase,
sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use
certain other site features in the following ways:
• To personalize your experience and
to allow us to deliver the type of content and product offerings in which you are most interested.
• To send periodic emails regarding
your order or other products and services.
Do we use 'cookies'?
Yes. Cookies are small files that a site or its service provider transfers to your
computer's hard drive through your Web browser (if you allow) that enables the site's or service
provider's systems to recognize your browser and capture and remember certain information. For instance,
help us understand your preferences based on previous or current site activity, which enables us to
traffic and site interaction so that we can offer better site experiences and tools in the future.
• Help remember and process the items
in the shopping cart.
• Understand and save user's
preferences for future visits.
• Compile aggregate data about site
traffic and site interactions in order to offer better site experiences and tools in the future. We may
also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to
turn off all cookies. You do this through your browser settings. Since browser is a little different,
look at your browser's Help Menu to learn the correct way to modify your cookies.
If users disable cookies in their browser:
If you turn cookies off it will turn off some of the features of the site.
We do not sell, trade, or otherwise transfer to outside parties your Personally
Identifiable Information unless we provide users with advance notice. This does not include website
hosting partners and other parties who assist us in operating our website, conducting our business, or
serving our users, so long as those parties agree to keep this information confidential. We may also
release information when it's release is appropriate to comply with the law, enforce our site policies,
or protect ours or others' rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for
marketing, advertising, or other uses.
We do not include or offer third-party products or services on our website.
Google's advertising requirements can be summed up by Google's Advertising
Principles. They are put in place to provide a positive experience for users.
We have not enabled Google AdSense on our site but we may do so in the future.
California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and
any person or company in the United States (and conceivably the world) that operates websites collecting
its website stating exactly the information being collected and those individuals or companies with whom
it is being shared. - See more at:
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
a minimum, on the first significant page after entering our website.
page specified above.
Can change your personal information:
• By logging in to your account
How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising
when a Do Not Track (DNT) browser mechanism is in place.
Does our site allow third-party behavioral tracking?
It's also important to note that we allow third-party behavioral tracking
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age
of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The
Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which
spells out what operators of websites and online services must do to protect children's privacy and
We do not specifically market to children under the age of 13 years old.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the
United States and the concepts they include have played a significant role in the development of data
protection laws around the globe. Understanding the Fair Information Practice Principles and how they
should be implemented is critical to comply with the various privacy laws that protect personal
In order to be in line with Fair Information Practices we will take the
following responsive action, should a data breach occur:
We will notify you via email
• Within 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to
legally pursue enforceable rights against data collectors and processors who fail to adhere to the law.
This principle requires not only that individuals have enforceable rights against data users, but also
that individuals have recourse to courts or government agencies to investigate and/or prosecute
non-compliance by data processors.
CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes
requirements for commercial messages, gives recipients the right to have emails stopped from being sent
to them, and spells out tough penalties for violations.
We collect your email address in order to:
• Send information, respond to
inquiries, and/or other requests or questions
• Market to our mailing list or
continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM, we agree to the following:
• Not use false or misleading
subjects or email addresses.
• Identify the message as an
advertisement in some reasonable way.
• Include the physical address of our
business or site headquarters.
• Monitor third-party email marketing
services for compliance, if one is used.
• Honor opt-out/unsubscribe requests
• Allow users to unsubscribe by using
the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future
emails, you can email us at
• Follow the instructions at the
bottom of each email.
and we will promptly remove you from ALL